🤣 Veterinary Job Ads: LOL Hidden Messages and Gems
In the world of veterinary job ads, crafting the perfect message or interpreting it can make all the difference. It’s not just about what is said; it’s also about what you mean about your practice or how you, as a candidate, interpret the words. Every day, our Community Team reviews each individual job ad and its content before it is published. While most do tell a good story, many do not – understandable because, in a well-run practice, writing a job ad is a rare occurrence. But the cliches do flow thick and fast some days.
This light-hearted guide explores the importance of using active language, avoiding cliches when creating job ads, and leaving the LOLs for Instagram and TikTok…
Veterinary practices, much like any other workplace, often struggle to find the right words to attract the perfect candidates. It’s a delicate balance between expressing your practice’s values and culture while avoiding common cliches that can leave potential employees rolling their eyes or rolling in the aisles. In an industry where compassion, teamwork, and dedication are paramount, it’s crucial to convey your message effectively.
Crafting the right job ad is like finding the perfect prescription – it must be tailored to the individual needs of our practice while being clear, concise, and engaging to attract top talent – Dr. Amelia J, Practice Owner
🐾 Ad says: We’re looking for a team player.
What the ad means: We value collaboration and teamwork in our clinic.
What candidates think: They want someone to cover for their underperforming colleagues.
What you should write: Join a dynamic team that thrives on collaboration and mutual support.
🐾 Ad says: We require excellent communication skills.
What the ad means: Effective communication is crucial for success in this role.
What candidates think: They’re probably dealing with lots of office drama.
What you should write: Strong communication skills are essential to excel in this position.
When I see a job ad mentioning ‘work-life balance,’ I hope it means they genuinely respect their employees’ time and well-being, not just paying lip service to it – Alex B, Veterinary Technician
🐾 Ad says: We’re a fast-paced clinic.
What the ad means: Our clinic can get quite busy, and we need someone who can handle it.
What candidates think: It sounds chaotic and stressful.
What you should write: Thrive in a lively clinic environment that keeps you on your toes.
🐾 Ad says: We’re passionate about patient care.
What the ad means: We’re dedicated to providing the best care to our furry patients.
What candidates think: They’re just saying that to make the job sound more appealing.
What you should write: Join our team committed to delivering top-notch care to our beloved patients.
Leaving out a salary range in our job ads is not about hiding our intentions but rather ensuring that we consider each candidate individually, taking into account their skills and experience to offer competitive compensation – Dr. Michael A, Veterinary Clinic Owner
🐾 Ad says: We want someone who’s a problem solver.
What the ad means: We need someone who can think on their feet and find solutions.
What candidates think: They’re always dealing with issues; this job will be a headache.
What you should write: Be the problem-solving hero our clinic needs.
🐾 Ad says: We value work-life balance.
What the ad means: We believe in maintaining a healthy work-life balance for our team.
What candidates think: They probably expect us to work long hours.
What you should write: Enjoy a fulfilling career while maintaining a balanced life outside of work.
Job ads that emphasize ‘team players’ are appealing, but I want to make sure it’s not code for ‘we need someone to do the work of three people.’ Clear communication is key – Jessica R, Veterinarian
🐾 Ad says: We’re seeking a passionate individual.
What the ad means: We want someone who genuinely cares about their work.
What candidates think: They want someone to work for free.
What you should write: Join our team of dedicated professionals who are passionate about what they do.
🐾 Ad says: We offer competitive compensation.
What the ad means: We provide fair and competitive pay for your skills and experience.
What candidates think: They’re trying to lowball us.
What you should write: Receive fair compensation for your valuable contributions.
When I come across a job ad without a salary range, it can be frustrating. I want to know if the compensation aligns with my expectations and qualifications before investing time in the application process – Rachel C, Veterinary Nurse
🐾 Ad says: We’re a close-knit team.
What the ad means: Our team values strong relationships and support for one another.
What candidates think: They’re probably cliquey and unwelcoming.
What you should write: Join our collaborative team that supports and uplifts each other.
We understand the importance of work-life balance, but it’s equally crucial to find candidates who are passionate about their work and willing to go the extra mile when needed. That’s where effective job ads come into play – Sarah T, Veterinary Hospital Manager
Crafting job ads that bridge the gap between practice owners’ expectations and candidates’ desires is essential for both sides to find the perfect fit. It’s an aspect that requires transparency, authenticity, and fair consideration to ensure a harmonious and successful veterinary team.
So, how DO you write the perfect veterinary job ad?
An effective job ad, or Job Campaign as we prefer to describe it, is not just a job description and a list of equipment. Today, it must be a carefully crafted Story aimed at attracting and engaging with the best candidates for your job.
We developed our ideal Job Campaign structure based on a deep analysis of 1,000’s of Job Campaigns and what makes potential candidates click on an Apply Now button and what does not. We focused not purely on what content to include but also on the flow or the order of how that content, your job ad copy, should be structured. Explore our step-by-step guide to creating the perfect Job Campaign.
Now that we’ve dissected these job ad cliches, it’s clear that the words you choose matter. By using active language and conveying the true essence of your veterinary practice, you can attract the right candidates who align with your values and culture. Remember that crafting a compelling job ad is the first step in building a work environment that’s not like a dysfunctional family but more like a cohesive and successful team.
About Veterinary Jobs Marketplace…
We connect veterinary talent with the best veterinary jobs. Explore our Job Campaigns for GP Veterinarians, Emergency Vets, Veterinary Nurses, Technicians, and more, each enriched with video insights. Find new team members using our unique Reach, Frequency, and Story strategy, now including One-to-One Outreach.